In the photo, the founder of ASTRID Berlin Joanna Cwynar


At ASTRID, we are inspired by women who believe in themselves.

They don’t have to be perfect to feel good about themselves.

The ASTRID brand has been in existence since 2013.

It was founded by Joanna Anna Cwynar, at the time a full-time microtechnologist at a scientific institute in Berlin.

Initially, the company’s name was HAPPY ASTRID.

It specialised in individual bag designs to customer order. The flagship product were colourful travel bags. Each bag was unique.

The year 2016 brought big changes.

Not only the name itself changed, from HAPPY ASTRID to ASTRID berlin but also the whole essence of the company.

The designer decided to focus on her vision of the ASTRID world.

To create handbags that are elegant and refined to the smallest detail. They have a striking Berlin accent, reflected in an unfussy logo.

The bag designs themselves are created in the designer’s Berlin studio.

They are characterized by an extraordinary sense of style and aesthetics. They are sewn in Polish sewing rooms and family workshops. The high quality accessories and leathers are made in Italy.



When designing a bag, I try to create a product that will help you get through the day in a pleasant way. I want you to reach for your “Astrid” with pleasure. When choosing colours and accessories, my priority is only your well-being and satisfaction. Be sure that my sense of creativity, reflected in the final product, creates this thing for you, so that you always look beautiful and feel special.